

KASI Insight shortlisted as 2016 AppsAfrica Innovation Award finalists
The finalists for the Appsafrica.com Innovation Awards 2016 have been announced with a shortlist featuring the leading mobile and tech...


A better way to reach the African consumers
Africa is bound to be next growth destination with a growing middle class and a consumer market estimated to reach $1.2 trillion by 2020....


Consumer confidence is down in September
Confidence from consumers in six major urban centers in Africa dropped again in September. The KASI Consumer Perception index, the KIC...


KASI Insight launches its new website today
KASI Insight, Africa's most innovative research and advisory firm, today announced the launch of its new website www.kasiinsight.com. ...


KASI Insight study wins Best research paper award at the MSRA annual conference in Nairobi
KASI Insight research paper titled: Building mobile apps that impact African consumers won the "Best research paper" award at the...


Getting reliable consumer data in Africa is not about technology! It's about people
When we embarked on the KASI Insight journey in 2013, we were frustrated by the lack of (plain, simple, raw) data from Africa. As...


2016 Priorities of the emerging class in Africa
A report released last September by Pew Research revealed Sub-Sahara Africans are more optimistic about the future than many others...












