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Writer's pictureTeam Insights

Africa is rising... are you?

Updated: Sep 12, 2023



We have 2.5 million data points to prove that Africans are on the move. From South Africa to Ivory Coast, we have surveyed them every month to understand their priorities, shopping habits, mobile usage, health concerns and aspirations.

If you have a business or work for a business, consumer and market data is at the heart of any business. Are you winning in Africa?

KASI Insight solves problems that present challenges for most firms doing business in Africa – lack of fresh local market data, slow project turnarounds, and a need for contextual insight and innovative research methods.

Last year, our projects included:

  • Conducting the first-ever survey on millennials and climate change in Africa. 19 countries, 1200 respondents, 2 weeks.

  • Helping a diaspora entrepreneur save $15,000 by providing data and insights on a cheaper way to launch his product in Tanzania

  • Providing relevant and timely data and insights for the Africa Tech Summit in London (UK)

  • Launching the first-ever monthly consumer confidence index in Africa.

We became an award winning research company by taking home the 2016 Best research paper award at the Marketing and Social Research Association annual conference in Nairobi.

We also came among the top 5 finalists of the Apps Africa Awards.

If you are part of a company, agency, consulting firm that is looking to rise with Africa, discover our 2017 story deck to learn how we can help.

We would love to hear from you as well and hope to meet you this year.


About KASI Insight

KASI Insight is Africa's most innovative research and advisory firm. We solve problems that present challenges for most firms doing business in Africa - lack of fresh local market data and the need for contextual insight and innovative research methods. We provide market research, actionable insights and data driven advice from over 10 countries in Africa.

Contact our team today to explore how our consumer intelligence, brand intelligence, can empower your decision-making process. Win with confidence with Kasi insights https://www.kasiinsight.com/thehub


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