March 19, 2021 15:00 PM Kasi's Tanzania CCI dropped 26 points in February to +5 driven by a significant drop in both sentiments around...

Your product or service is solely based on what consumers think, feel, and even react about it, and that’s why consumers hold a lot of...

By Kasi Insight Staff March 12, 2021--- 36,424 respondents in over 70 surveys capture the ways Africans have adjusted to living with the...

What are panels in market research? Market research panels are a type of research methodology to get insight on target market demographics.

Toronto, Canada, February 23, 2021 – Kasi Insight, Africa’s leading provider of data, measures, and insights, announced that its consumer...

February 22, 2021 15:00 PM KASI’s global CCI improved by a single point in January driven by advancement in the index of current economic...

February 9, 2021 / 15.30 PM -- Between 70%-90% of pharmaceuticals used in Africa are still imported Less than 1% of vaccines used across...

January 25, 2021 16:00 PM KASI’s global CCI stagnated in December as the index of future expectations receded by a point while the index...

January 25, 2021 / 11.00 AM -- “The African Continental Free Trade Area (AfCFTA) if not handled well, is set to fail. The ambitious...

January 22, 2021 / 17.00 PM -- While consumer confidence rose this month, the appearance of a new coronavirus strain dampens optimism...

January 20, 2021 / 15.00 PM -- As COVID-19 cumulative cases in Africa went beyond 3,3 million, the new variants have seen the prospects...

KASI consumer-sentiment index sunk by a further 7 points to -28, in April amid continued fears of the impact of the coronavirus pandemic...

KASI consumer-sentiment index plunged by 24 points to -21, in March as COVID-19 hits Africa The slump was led by both the...

Within just three months of the first case, the coronavirus (COVID-19) pandemic has become the largest health, social, and economic...

KASI consumer confidence (KASI CCI) dropped in February over coronavirus concerns and the economic implication of the pandemic in Africa;...

"The aim of marketing is to know and understand the customer so well, the product or service sells itself." - Peter Drucker Last...

Africa's first monthly consumer confidence index is turning one and more than ever, consumer confidence is fundamental to your business...