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Will Ghana Save 2020 and Who Is Winning?

Updated: Sep 14, 2023



November 18, 2020 / 15.00 PM --


Some elections in Africa this year were a disaster. But, is Ghana set to be the country that will save 2020? Ghana is an icon of the democratic system in Africa, as many countries in the continent look up to Ghana in terms of democracy and peace.

With less than a month to go, approval data points are looking good for incumbent President Nana Akufo-Addo.


Akufo-Addo job approval high

Nearly 57% of the country’s voters approve of the job Akufo-Addo is doing, according to the August survey of 100 likely Ghanaian voters.

The poll by Africa’s award-winning consumer research, data analytics, and advisory firm, Kasi Insight found only 17% disapproved of the job Akufo-Addo is doing.

The poll also revealed that 82% of voters between 30 and 64 years give Akufo-Addo a positive approval rating. Roughly 82% of those aged between 30 and 44 years disapprove of the president’s performance. Another 25% say they neither approve nor disapprove.

68% of the voters also said they are satisfied with the way things are going in the country of these 32% are millennials, 42% are generation X, and 14% baby boomers.


Two horse race, incumbent vs former president

This president’s job rating could tell us a lot about his ballot performance. On 7 December, Ghana goes to the polls and it is going to be Akufo-Addo versus combative former President John Mahama from the National Democratic Congress (NDC).

Mahama served as President from July 2012 to January 2017. He recently accused President Akufo-Addo’s government of leading Ghana backward, such that the country has lost its place as Africa’s shining light when it comes to democracy.

Results for the poll are based on online interviews conducted August 11-13, with a random sample of adult voters, aged 18 and older, living all over Ghana.

According to media reports and some analysts, Akufo-Addo’s high-water mark and popularity are quite strongly influenced by the economy.


Majority of Ghanaians to cast a ballot and believe elections will be free and fair

The survey reveals that a majority of 85% of Ghanaians intend to cast a ballot in the coming elections and only 14% said no. The majority of the people disagreed that elections were a big waste of time. Those who also suspected voter fraud were very minimal.

Of the 98 voters interviewed, 33% are married and 27% are unemployed.

Asked how much voters agree with the fact that the elections will be fair and transparent, 88% agreed with only 10% thinking otherwise.

As a result, election-related violence in Ghana has never escalated to an uncontrollable level. Ghana has a perfect opportunity to prove to the world they can hold peaceful elections and get on with their lives in unison.


 

Contact our team today to explore how our consumer intelligence, brand intelligence, retail intelligence, and economic intelligence can empower your decision-making process. Win with confidence with Kasi insights https://www.kasiinsight.com/thehub


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