Kasi Insight conducts its annual Holiday Shopping Survey to understand consumer shopping habits and trends during the holiday season in...

Kasi Insight, in July 2023, conducted the AI Perceptions and Adoption Survey. This assessment aimed to uncover various facets of...

Counterfeit alcohol is a significant problem in Africa, with a high prevalence in many countries A quarter of all alcohol consumed...

Based on the survey results, it is clear that there is significant demand for quick service/fast food restaurants in Tunisia. Quick...

Beer was the hardest hit alcoholic beverage category dropping by 2 points in Kasi retail demand index – from 0.06 to 0.04 between...

Despite inflationary pressures, consumer sentiment stabilizes in the last quarter of 2022.

East Africans are concerned with the high cost of living. Amongst 1,471 respondents in Kenya, Tanzania and Ethiopia the Kasi Cost of...

Africa’s telecom sector will be the fastest growing industry in the coming 5 years. There has been rapid development in the African...

Business in Egypt is on the rise, exponentially growing from only a couple thousand new businesses registering in 2008 to more than...

Fortunately, the signs of slowing inflation which began to appear last month in some countries have persisted into October Consumer...

Our findings demonstrate that while mayonnaise is not a commonly used or purchased condiment in Egypt, respondents are aware of...

Demand for personal care items in Ghana has risen between April 2021 and February 2022. Our Kasi Insight Retail Demand Index in Ghana –...

Nigerian brands in this industry have an opportunity to revive the demand for personal care products There is a demand for personal care...

There is a need for beer brands to obtain data and insights so as to make informed decisions. According to Kasi Insight’s Retail Demand...

After moving into negative territory in August, consumer sentiment bounced back into positive territory in September as the index...

While shoppers will frequent stores and online shopping in higher numbers than other weekends on that day, “the Black Friday phenomenon...

Financial institutions should pay keen attention to the wants of various consumer segments. The overall demand for financial products...

Consumer demand for cheese, chocolates & sweets dropped in Tanzania as inflation intensifies.

A survey conducted by Kasi Insight highlighted a number of findings on the state of an African marketer.

Media brands need to identify their audience’s most trusted sources of information to capture their attention and promote goods & services.