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Consumer Electronics Ghana - Cash strapped consumers in need of (essential) electronics
June 10th, 2021- 18:00 PM Consumers appetite for new devices dropped in 2020 Global Chip Shortage Dampened Global Supply The new normal...

Team Insights
Jun 12, 20213 min read


Food Category in Africa: Ghanaians are Torn Between Fruits and Vegetables
June 8th, 2021 17:00 PM The COVID-19 pandemic has led to Ghanaians eating more vegetables and fewer fruits. Global supply chain issues...

Team Insights
Jun 8, 20213 min read


Consumer confidence finally picks up after a disappointing 1st Quarter
May 31st, 2021- KASI’s global CCI finally moved up by 6 points after tumbling in the past two months. The improvement in CCI follows a...

Team Insights
Jun 1, 20215 min read


A New Approach To Insights in Africa
When was the last time you or your business conducted market research? Companies that conduct systematic research on their target...

Team Insights
May 26, 20211 min read


Kasi Insight Consumer Confidence Index is now on Statista
Toronto, Canada, May 25, 2021 – Kasi Insight, Africa’s leading provider of data, measures, and insights, today announced a partnership...

Team Insights
May 25, 20212 min read


What to Look for When Hiring a Market Research Firm
There are many qualities that a market research firm, like us, should have in order to be a successful market research company!

Team Insights
May 21, 20213 min read


Consumer confidence stumbles in March amid growing fears on the macroeconomic outlook
April 28, 2021, 18:00 PM-- KASI’s global CCI slipped once again this month by 4 points following a deterioration of the index of future...

Team Insights
Apr 29, 20215 min read


Benefits of Research Companies
Why is business research Important? Research and development in a business is vital to ensuring a successful product anywhere in the world.

Team Insights
Apr 28, 20213 min read


What is Consumer Confidence?
What is consumer confidence and how is consumer confidence measured? Good or bad, consumer confidence contributes to the economy.

Team Insights
Apr 13, 20213 min read


Is culture a deciding factor when it comes to Covid-19 vaccine acceptance in Africa?
March 26, 2021, 16:30 PM-- More than half of respondents in 5 African countries are unsure about taking the vaccine once it becomes...

Team Insights
Mar 26, 20215 min read


Obstacles in accessing Covid-19 vaccines cause consumer confidence to slide.
March 26, 2021, 16:00 PM-- KASI’s global CCI receded by 3 points in February following a decline in the index of current economic...

Team Insights
Mar 26, 20215 min read


Fintech in Nigeria: Untapped opportunities emerging from the pandemic
March 22, 2021 at 17:00 PM ET Overall demand for financial products has shifted significantly during the COVID-19 pandemic. Notably,...

Team Insights
Mar 23, 20214 min read


Covid-19 and President's death dampen consumer confidence in Tanzania
March 19, 2021 15:00 PM Kasi's Tanzania CCI dropped 26 points in February to +5 driven by a significant drop in both sentiments around...

Team Insights
Mar 19, 20212 min read


How to do Market Research
Your product or service is solely based on what consumers think, feel, and even react about it, and that’s why consumers hold a lot of...

Team Insights
Mar 18, 20215 min read


One year of COVID-19: A data story to illustrate how African lives have changed during the pandemic
By Kasi Insight Staff March 12, 2021--- 36,424 respondents in over 70 surveys capture the ways Africans have adjusted to living with the...

Team Insights
Mar 12, 20214 min read


The Pros and Cons of Research Panels
What are panels in market research? Market research panels are a type of research methodology to get insight on target market demographics.

Team Insights
Feb 23, 20214 min read


Kasi Insight data now available as part of an Alternative Data catalog through Bloomberg’s Data Mark
Toronto, Canada, February 23, 2021 – Kasi Insight, Africa’s leading provider of data, measures, and insights, announced that its consumer...

Team Insights
Feb 23, 20212 min read


Consumer confidence sees a modest improvement in January amid a deadlier second wave of COVID-19.
February 22, 2021 15:00 PM KASI’s global CCI improved by a single point in January driven by advancement in the index of current economic...
Davies Nyachieng'a
Feb 22, 20215 min read


Africa needs to leap forward in funding vaccine technology, research
February 9, 2021 / 15.30 PM -- Between 70%-90% of pharmaceuticals used in Africa are still imported Less than 1% of vaccines used across...

Team Insights
Feb 9, 20216 min read


Consumer confidence stagnates amid mixed feelings on the state of the continent’s economic situation
January 25, 2021 16:00 PM KASI’s global CCI stagnated in December as the index of future expectations receded by a point while the index...
Davies Nyachieng'a
Jan 25, 20215 min read
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