

PERFUMES & FRAGRANCES IN AFRICA
Africans like to dress well and while the fashion industry is usually focusing on clothing and accessories, fragrances tend to have...


WHAT DOES BACK-TO-SCHOOL MEAN FOR RETAILERS IN AFRICA?
Across the continent, school bells are ringing and students are heading back to the classroom this month. For students, the holidays were...


Survey urban dwellers and millennials in Africa
If you like the quality of face-to-face collection but hate the turnaround time and the cost, then our desktop collection is for you....


The West Africa early adopters report is launched in Lagos
Currently across the continent there’s plenty of released research and expertly craftly PR about the promise of digital in Africa....


Research Methodologies for Africa: Desktop Research
With the rise of a middle class and a consumer market estimated to reach $1.2 trillion in value by 2020, Africa is becoming a more...


Dr. Jasper Grosskurth is joining KASI advisory board
We are excited to welcome Dr. Jasper Grosskurth to our advisory board. Jasper is specialized in African markets and market research. He...


Dr. Edwin Weinstein is joining KASI advisory board
We are excited to welcome Dr. Edwin Weinstein to our advisory board. Ed is the founder and CEO of The Brondesbury Group, a Toronto-based...


Meet our 2016 Data Driven Leaders of Africa (February)
In 2016, we had the privilege to work with amazing people and organizations looking to build, grow and expand businesses in Africa. From...


Meet our 2016 Data Driven Leaders of Africa
Last year, we had the privilege to work with amazing people and organizations looking to build, grow and expand businesses in Africa....


Market Research Predictions for Africa in 2017
At the dawn of a new year, we take this moment to pause and reflect on what characterized the year 2016. Indeed it was another busy year...