Consumer Insights and Research Portal in Africa

News, Insights & Market Intelligence

Oct 12, 20216 min read

Consumer confidence in Africa reaches double digits for the first time since 2018.

(Source - The Africa Report) KASI’s global CCI advanced by a modest 2 points in August after stalling in the previous month. This follows...

Sep 27, 20213 min read

Explaining the Business Culture in Kenya

If you have a meeting, consider some tips on cultural respect and business etiquette in Kenya. Remember eye contact is important!

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Aug 9, 20216 min read

The first half of 2021 concludes with a positive swing in consumer sentiment

(Image source: Ventures Africa) August 9th, 2021- KASI’s global CCI rose by 4 points in June after stalling last month. This uptick in...

Jun 3, 20212 min read

Impact of Covid-19 on SMEs in Africa: Lessons from the lockdown 2020 in Kenya

Kasi Insight in partnership with the Kenya Business Guide and ISBI Institute has released its second report on the impact of COVID-19 on...

May 28, 20212 min read

Beverage Category in Africa: Post-Pandemic, Kenyans Will Be Enjoying a Nice, Cold Beer.

(Source- CNN Travel) May 28th, 2021- 18:00 PM COVID-19 Resulted in a Major Shift in Alcohol Consumption in Kenya. The Closing of Bars and...

Mar 5, 20215 min read

Consumer Confidence in Kenya pulled back in January, a first since the beginning of COVID-19.

March 5, 2021, 16:00 PM-- Sentiment surrounding current conditions stabilize on lower COVID-19 cases, a potential job recovery Consumer...

Feb 20, 20211 min read

COVID-19 Highlights - How SMEs can thrive with reliable data.

August 2020 / 18.00 PM -- Africa is currently experiencing accelerated growth in COVID-19 cases around the continent. The pandemic...

Feb 19, 20212 min read

Kasi Insight and Kenya Business Guide publish brief on COVID-19 and the Kenyan Consumer

Toronto, 19th February 2021. Kasi Insight and the Kenya Business Guide have engaged in a new partnership to explore the changing trends...