Despite inflationary pressures, consumer sentiment stabilizes in the last quarter of 2022.

Fortunately, the signs of slowing inflation which began to appear last month in some countries have persisted into October Consumer...

After moving into negative territory in August, consumer sentiment bounced back into positive territory in September as the index...

Kasi's African market analysis suggests that the economic conditions will continue to be unfavorable for African retailers in August 2022.

Nonetheless, there are still overall concerns on the future state of the economy KASI’s global CCI rebounded by a single point in July...

During this period, the demand for sports drinks improved the most and females are the drivers of this Like majority of the industries in...

Households are likely to endure more pain as they will be facing not only a higher cost of living, but also an increased cost of...

Additionally, different markets respond variedly to inflation, when some are hit hard, others are already recovering. Brands need to keep...

Explore consumer sentiment in Africa. Due to supply chain problems and a dollar shortage both businesses & households are struggling.

Africa is seeing household incomes and expenditures lower and job perception worsen. African retailers are seeing a reduction in spending.

For the first time in 2022, consumer sentiment traveled upwards after two successive months of disintegration.

Consumer habits of Gen Z & Millennials are a great target demographic for alcohol consumption, brands need to re-engage product delivery

The ongoing Russia-Ukraine war has painted a pessimistic outlook for households and their future expectations. Businesses have to be wary of

Rising inflation in an environment where the effects of the Covid-19 pandemic are lingering is particularly worrying because central...

Consumers in Africa have different priorities across the continent but getting back on track financially is key Two years on, the effects...

Two years after the start of the pandemic, consumers are still looking at price and quality when purchasing products in Africa. A...

Retailers and brand managers need to remain vigilant and innovate new ideas on how to survive the everchanging new normal Omicron is...

Does the growing number of Fintechs in Nigeria mean deeper financial inclusion? Nigeria is currently going through a significant shift in...

Consumer confidence in Africa surged by 6 points in December climbing to 18 from 12. This rise in consumer sentiment can be attributed to th

But consumers focus on saving their income rather than spending it means a challenging holiday period for retailers in Africa Akin to...