Despite inflationary pressures, consumer sentiment stabilizes in the last quarter of 2022.

Fortunately, the signs of slowing inflation which began to appear last month in some countries have persisted into October Consumer...

After moving into negative territory in August, consumer sentiment bounced back into positive territory in September as the index...

Consumer demand for cheese, chocolates & sweets dropped in Tanzania as inflation intensifies.

Media brands need to identify their audience’s most trusted sources of information to capture their attention and promote goods & services.

Kasi's African market analysis suggests that the economic conditions will continue to be unfavorable for African retailers in August 2022.

Nonetheless, there are still overall concerns on the future state of the economy KASI’s global CCI rebounded by a single point in July...

Households are likely to endure more pain as they will be facing not only a higher cost of living, but also an increased cost of...

There is an opportunity for brands in the financial sector to create awareness and gain customers on some of these products that will...

Explore consumer sentiment in Africa. Due to supply chain problems and a dollar shortage both businesses & households are struggling.

Africa is seeing household incomes and expenditures lower and job perception worsen. African retailers are seeing a reduction in spending.

There’s frequent use of tea in Tanzania but the tea market/tea consumption in Tanzania evolved during COVID.

For the first time in 2022, consumer sentiment traveled upwards after two successive months of disintegration.

The ongoing Russia-Ukraine war has painted a pessimistic outlook for households and their future expectations. Businesses have to be wary of

Rising inflation in an environment where the effects of the Covid-19 pandemic are lingering is particularly worrying because central...

Two years after the start of the pandemic, consumers are still looking at price and quality when purchasing products in Africa. A...

Does the growing number of Fintechs in Nigeria mean deeper financial inclusion? Nigeria is currently going through a significant shift in...

Consumer confidence in Africa surged by 6 points in December climbing to 18 from 12. This rise in consumer sentiment can be attributed to th

But consumers focus on saving their income rather than spending it means a challenging holiday period for retailers in Africa Akin to...

Households across Africa indicate a positive outlook for jobs and general economic conditions Consumer sentiment in Africa rose by a...