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Equity Bank, the Leading Bank Brand for Consumers in Kenya
The majority of respondents (43%) in Kenya surveyed would go for Equity Bank when first considering opening a bank account.
Sandra Beldine Otieno
Sep 26, 20222 min read
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For investment brands in Ghana, convenience is the way to penetrate the Millennial, Gen Z market
The situation in Ghana was not so different as consumers were forced to use services like mobile money to decrease contact which came...
Sandra Beldine Otieno
Jul 11, 20223 min read
118 views
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E- Commerce in Congo: Online Shopping in the DRC Has Room to Grow.
Online Shopping Only Viable in Large Cities in the DRC Right Now. While online shopping is a staple in many countries, it is not big in...
Team Insights
Aug 21, 20212 min read
934 views
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Financial Services in Ivory Coast: Women to drive mobile money growth for telcos post-pandemic.
May 19th, 2021, 10:00 AM- COVID-19 boosted financial product usage in Ivory Coast especially mobile money. Surprisingly, women are...
Team Insights
May 19, 20213 min read
327 views
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