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Consumer Insights and Research Portal in Africa
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Sandra Beldine Otieno
Sep 26, 20222 min read
Equity Bank, the Leading Bank Brand for Consumers in Kenya
The majority of respondents (43%) in Kenya surveyed would go for Equity Bank when first considering opening a bank account.
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Team Insights
Dec 4, 20213 min read
A different holiday season for Gen Z and Millennials in DRC
COVID-19 is still impacting over 40 percent of respondents polled in DRC but for Gen Z, life is almost back to normal Consumer life and...
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Team Insights
Nov 19, 20213 min read
Financial Freedom for Nigerians Meant Ownership before COVID-19, Now What?
For 51% of respondents, achieving financial freedom means being on track to meet their financial goals such as buying a home and/or...
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