(Image source: REUTERS/Rogan Ward) Following a divergence between current and future economic conditions. Consumer sentiment in Africa...

Covid-19 has disrupted the normal way of life and in turn how consumers shop and business is conducted. It has called for brands to...

February 2021-- Covid-19 warranted extensive rethinking by households, businesses, and governments on how to effectively conduct and...

August 2020 / 18.00 PM -- Africa is currently experiencing accelerated growth in COVID-19 cases around the continent. The pandemic...