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Consumer demand for beer increased by 6 points from 2021 to 2022 in Cameroon
There is a need for beer brands to obtain data and insights so as to make informed decisions. According to Kasi Insight’s Retail Demand...
Sandra Beldine Otieno
Nov 15, 20223 min read
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The craft beer market is an exciting opportunity for local manufacturers in Africa
As stated by the founder of 254 Brewing in Kenya, “We definitely changed our approach a little bit in the sense that in the beginning, we...
Isha Raja
Jul 4, 20225 min read
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What alcoholic brands in Nigeria should do to win back consumers
African alcohol brands need to recognize consumer habits that have changed affecting the consumer demand for alcoholic beverages.
Sandra Beldine Otieno
Apr 25, 20223 min read
298 views
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How Spirit Brands in Ivory Coast Should Rethink Channels to Win Over Gen Z and Millennials
Spirit brands need to re-engage their distribution and advertising channels with a particular focus on Gen Z and Millennials
Sandra Beldine Otieno
Apr 5, 20224 min read
145 views
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